![]() ![]() It also makes it stand out as an institution that is going the extra mile for its customers. “We wanted to take that approach a step further because, if the citizens of our communities have better financial tools and resources at their disposal, it’s better for the community as a whole, and it’s good for the bank,” he said.įirst Bank’s efforts to deliver meaningful financial education resources to the communities it serves help fulfill its mission as a community bank. The bank has recently reinforced this small-town theme with its efforts to deliver high-quality services and financial education to its customers. “But we think it’s important to keep a small-town feel in our branches.”Īdams said First Bank’s customers - from both its rural and urban communities - value having a relationship with their bank and like to get to know their bankers. “We’ll be 84 this year and have grown to more than 100 locations across North and South Carolina, with a little under $6 billion in assets,” said Zach Adams, First Bank’s Senior Vice President and Retail Market Manager. We are recognizing First Bank’s efforts in going the extra mile for its customers with our Editor’s Choice™ Award.Īlthough First Bank is the largest community bank based out of North Carolina, the institution works to maintain close customer relationships more commonly found in small communities. Through its partnership with EverFi, First Bank also provides a wealth of free financial education resources on its website. ![]() And the bank’s MyMoney tool provides handy spending and budgeting tools for customers to stay on top of their finances. Its program partners with area employers to offer bank accounts to their employees with features such as identity theft protection and insurance. The bank prioritizes delivering high-quality financial education to its community members. In a Nutshell: First Bank may be a large community bank, but that doesn’t stop it from maintaining the small-town feel that its customers appreciate. ![]()
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